Brief: Passionate Warrior is a lifestyle brand that promotes love, kindness and service through t shirts with inspirational messages, and a way of living brought upon the use of plant medicines and inner work. Passionate Warrior's founder is also a transformational coach and through this service, helps others rediscover love, kindness and fulfillment through the act of service.

Design: For this lifestyle brand design, I touched up an already existing logo, choosing more suitable fonts that communicated the strength of this brand, and creating a version made up of tribal patterns to illuminate the brands inception from plant medicines. It's a full on lifestyle brand, and so stickers, t shirt designs and other merch have been created with inspiring messages and this powerful logo.